Dr. Don Roy


Dr. Don Roy
Room N438, Business & Aerospace Building (BAS)
MTSU Box 40, Murfreesboro, TN 37132

Degree Information

  • PHD, University of Memphis (2000)
  • MBA, Mississippi College (1995)
  • BBA, Mississippi State University (1985)

Areas of Expertise

Principles of Marketing
Product Management
Sports Marketing


Published in
International Journal of Sports Marketing and Sponsorship
Journal of Advertising
Journal of Marketing of Higher Education
Psychology & Marketing
Services Marketing Quarterly
Sport Marketing Quarterly

Member of
American Marketing Association
Direct Marketing Association
Marketing Management Association

Outstanding Faculty Member, Jennings A. Jones College of Business, 2006-2007
State Farm Excellence Professor, Jennings A. Jones College of Business, 2006-2007