Dr. Wen-Jang (Kenny) Jih

Professor

Dr. Wen-Jang (Kenny) Jih
Email
615-898-5181
Room N359, Business & Aerospace Building (BAS)
MTSU Box 45, Murfreesboro, TN 37132

Departments / Programs

Degree Information

  • PHD, University of North Texas (1985)
  • MBA, National Chengchi University (1977)
  • BS, National Central University (1974)

Areas of Expertise

Knowledge management, Knowledge-Based Expert Systems, e-Business Strategy, Information Technology Management, Impacts of Social Media, Study Abroad 

Publications

1. Jih, W. J., Lee, S. F., and Jih, T. (2022). Effects of User Perception Factors on Social Network Website Loyalty, International Journal of Arts and Humanities, Vol. 8, No. 1, pp. 43-58.

2. Jih, W. J. (2018). Maximizing Social Presence to Improve Website Loyalty, in Diverse Methods in Customer Relationship Marketing and Management, IGI Global, pp. 223-238. 

3. Jih, W. J. K. & Lee, S. F. (2017). Effects of social presence and social capital on user loya...

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1. Jih, W. J., Lee, S. F., and Jih, T. (2022). Effects of User Perception Factors on Social Network Website Loyalty, International Journal of Arts and Humanities, Vol. 8, No. 1, pp. 43-58.

2. Jih, W. J. (2018). Maximizing Social Presence to Improve Website Loyalty, in Diverse Methods in Customer Relationship Marketing and Management, IGI Global, pp. 223-238. 

3. Jih, W. J. K. & Lee, S. F. (2017). Effects of social presence and social capital on user loyalty to the social networking websites. International Journal of E-Business Research, Vol. 13, No. 3, pp. 57-70.

4. Sun, C. M., C.M. Wu, and W.J. Jih (2015). A Case Study of Information Technology Governance Framework: An Accountability Relationship Perspective, Commerce & Management Quarterly, Vol. 16, No. 3, pp. 291-334.

5. Lee, S-F and Jih, K. (2011). The Effects of Blog Visit Experience on Relationship Quality: An Empirical Investigation with a Cardiac Surgery Medical Blog Site, International Journal of E-Business Research, Vol. 8, No. 2, pp. 1-14.

6. Lee, S-F, Jih, K., and Chen, S-J. (2011). The Study of the Influence of Social Presence from Social Networks on Knowledge Sharing, Journal of Humanity and Applied Science, Vol. 2, pp. 101-112.

7. Jih, K. and Lee, S-F. (2010). Effects of e-CRM Value Perceptions on Website Loyalty: An Empirical Investigation from Customer Perspective, International Journal of E-Business Research, Vol. 6, No. 3, pp-1-14.

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