Mighty Marvel comic book publisher, Stan Lee, center left, blows out the candles on the Marvel Comics birthday cake at opening day ceremonies of the First Mighty Marvel Comic Book Convention, March 22, 1975, New York. At left is Lee’s wife Joan and on the far right, Spider-Man. Another Marvel Superhero, Captain America looks on from the rear. Lee pushed through the censorship of the Comic Code Authority when in 1971 he published a Spider-Man series that included a character with a drug problem. It was intended to dissuade young people from using drugs, but the Comic Code Authority was inflexible in saying it did not meet the code's standards. (AP Photo, Used with permission from The Associated Press.)
The passing of Stan Lee yesterday morning inspired tributes to his brilliance as the editor and writer behind Marvel Comics. And with good reason.
Lee revolutionized the comics business in the ‘60s by creating super-heroes who lived in a real world of personal challenges, social strife and petty annoyances. The Fantastic Four, incredible Hulk, Avengers and X-Men were dynamic characters in tales that were part soap opera, part Saturday movie serial.
For those who pursued careers in journalism, the amazing Spider-Man held a special appeal. At a less cynical time , it made perfect sense that the heroic Spider-Man would be a brave and idealistic newspaper photographer named Peter Parker in his “real life.” The admonition to Parker that “With great power comes great responsibility” could have been a watchword for newsrooms everywhere – and in any principled profession.
But Lee’s contributions went beyond creating a new generation of super heroes, and in 1971, he struck an important blow against censorship.
Lee went to work in the comics industry in 1939, virtually at the start. He saw the fledgling art form flourish, finding favor among American boys and World War II GIs. In the post-war years, comics publishers reflected the older audience, pushing the envelope with images of scantily-clad women, brutal gangsters and grotesque zombies.
Industry forms Comics Code Authority
There was bound to be a pushback and a child psychologist named Frederic Wertham led the charge in articles and his pivotal book “Seduction of the Innocent.” The comics industry deserved some criticism, but Wertham went over the top, suggesting that Batman and Robin had homosexual qualities and that comics were igniting a youth crime wave.
Naturally, Congress noticed and convened hearings, with Wertham serving as a star witness. Just as naturally, the comics industry cowered and scrambled to adopt self-regulation in 1954. The new Comics Code Authority put strict restrictions on what could be depicted in comics, including bans on werewolves and vampires and words like “horror.”
This overly broad set of restrictions limited what could be published for decades, but Lee faced a dilemma in 1971 when he wanted to publish a three-issue series in Amazing Spider-Man depicting a character with a serious drug problem. It was intended to dissuade young people from using drugs, but the Comics Code was inflexible.
Lee defies comic book censors
So Lee published them anyway. In the words of the Comic Book Legal Defense Fund, “Lee and Marvel took the daring step of releasing the three issues without approval – and as Lee wryly observes in his memoir Amazing Fantastic Incredible, “the world didn’t come crashing down.” Indeed, the rejection of the anti-drug storyline simply highlighted the absurdity of the Code, which was revised again that same year to clarify that drug addiction could be mentioned as long as it was portrayed “as a vicious habit.”
Marvel Comics quickly promised not to do it again and the code administrators blinked rather than impose a penalty that could have endangered the company’s distribution.
Lee’s stand encouraged modernization of the code and reminded many that a simplistic blanket ban on content was not as valuable or effective as thoughtful content creation. As the editor of the most successful comic book company in the world, Lee had great power, and in this instance, showed us great responsibility.
Ken Paulson is dean of the College of Media and Entertainment at Middle Tennessee State University. He also is president of the First Amendment Center of the Newseum. Follow him on Twitter: @kenpaulson1.